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Newsweek Prints Last Paper Issue 纸本《新闻周刊》走入历史

课文朗读

The digital age finally caught up with Newsweek, as the magazine opted to discontinue its print edition, it now provides entirely online content. The well-known publication had been in print for almost eight decades, but it suffered financially in recent years due to dropping sales and decimated ad revenue. Annual losses are said to have reached US$40 million.

数字时代最终还是冲击到了《新闻周刊》，因为该杂志已选择停止发行纸本，而现在完全只提供在线内容。这本众所皆知的出版品已出刊将近80个年头，但近年却因销路下滑以及广告收益大幅减少而面临财政困难。据报导其每年亏损数字高达4千万美元。

Newsweekis not the first big-name publication to go completely online. In 2010, U.S. News and World Report, famous for its comprehensive college rankings, did the same. After restructuring, U.S. News is now profitable and growing. Since Newsweek was purchased two years ago by The Daily Beast, an online news provider, it already has a web-based platform.

《新闻周刊》并不是第一本完全走向网络化的知名出版品。2010年，以全美国综合性大学排名调查而闻名的《美国新闻与世界报导》亦是如此。经过调整之后，现在《美国新闻与世界报导》已开始获利成长。两年前，一个新闻网站媒体《野兽日报》买下《新闻周刊》，所以已经有现成的网络平台。

Tina Brown, Newsweek’s editor-in-chief, shared her thoughts about the future of printed magazines. “I feel this is not the right medium anymore to produce journalism,” Brown said. The final print edition’s cover presents a bird’s-eye view photograph of what used to be the periodical’s Manhattan office building. Only time will tell whether Newsweek’s shift to the Internet can preserve the iconic magazine.

《新闻周刊》的总编辑蒂娜．布朗分享她对纸本杂志前景的看法。布朗表示：「我觉得这已不再是产出新闻的合适媒体」。最终一期《新闻周刊》平面杂志的封面，呈现这本期刊曾位于曼哈顿办公大楼的一张鸟瞰图。时间终究会告诉我们：《新闻周刊》转换跑道至网络后，最否能使这本象征性的杂志得以保存下来。

－by Geoffrey Trager

单词发音

Vocabulary

publication [͵pʌblɪˋkeʃən] n. 出版物；刊物

decimated [ˋdɛsə͵metɪd] adj. 大幅度下降

comprehensive [͵kɑmprɪˋhɛnsɪv] adj. 综合的

restructure [riˋstrʌktʃɚ] v. 改组；重建

profitable [ˋprɑfɪtəb!] adj. 有利润的,赚钱的

medium [ˋmidɪəm] n. 媒体

journalism [ˋdʒɝn!͵ɪzm] n. 新闻报导

periodical [͵pɪrɪˋɑdɪk!] n. 期刊﹐杂志

preserve [prɪˋzɝv] v. 保存

iconic [aɪˋkɑnɪk] adj. 标志性的

More Information

big-name adj. 知名的

Reading Comprehension

1.   What can we infer from the article?

(A)  Newsweek had been published for more than 100 years.

(B)  Newsweek refused to cut down any more trees for paper.

(C)  Newsweek is looking to become more profitable.

(D)  Newsweek will no longer produce journalism.

2.   What is true about U.S. News and World Report?

(A)  It purchased Newsweek two year ago.

(B)  It was losing nearly US$40 million every year.

(C)  It had been in print for nearly eight decades.

(D)  It has succeeded in its online format.

3.   How did Newsweek most likely get the image for its final cover?

(A)  An artist painted it from a nearby cafe.

(B)  Someone took a picture from helicopter.

(C)  It was a photo taken at a staff party in the office.

(D)  An engineer created a similar model.

Answer